Anne Veck is rocking it

Anne Veck is, no doubt, a star in hairdressing. Multi-awarded hair artist, Director of Anne Veck salons in Oxford, and a pioneer in sustainability, she has proved to be not only a leader in her city, but also in the country. We love Anne for her passion and dedication and we couldn’t be happier to hear that her project ‘Toxic Fashion’ continues to trailblaze!

She is now the finalist in not one but two categories of the Most Wanted Awards. The awards feature 14 categories celebrating success across a multitude of disciplines and entries are judged by experts from across the board. Anne is one of five finalists in both the Creative Talent and Hair Trend categories, earning a place at the grand final.

‘Toxic Fashion’ is the project that has secured Anne’s place as a finalist, a collection that she creatively put together while in lockdown. This inspiring, phenomenal and intensely challenging photographic shoot that provocatively captures the harm that the fashion industry causes to the earth, seas, skies and humanity continues to gain acclaim and presence. Anne has entered the ‘Toxic Fashion’ video into 13 different art awards and competitions to see if the art world agrees!

And it seems so! ‘Fashion Toxic’ has been selected as a Finalist and for exhibition at the Visual Arts Open photography in November (winners will also be announced then). Additionally, it was shortlisted for the Royal Academy of Art Summer Exhibition; the Oxford Art Week online exhibition and won an Excellence Award at the 2020 Videographer Awards. Good job!

When we shot this, it was just a passion project, something that really meant a lot to me which is why I put my feelings into my art.I shot this collection in a scrap yard and the intention is to shock and tobring to the attention of the hairdressing industry how destructive thefashion world is to people and the planet. Each image illustrates a theme,e.g. the cotton industry, ghost fishing , over use of plastic, pollution of ourrivers by chemical discharges. To achieve the looks I incorporated wastematerials including daubing the hair with paint, melting plastic into the hairand plaiting the hair with wire. I had no idea, or even hope, that it would strike such a cord nationally and internationally and would cross into the arts in this way. It is thrilling that a political message can resonate so strongly just from a salon owner in Oxford!  It shows what we can do collectively if we use our creative voices for change” says Anne.

This Sunday 11th October, streaming live at 4.00p.m., Anne will present the 2020 Alternative Hair Show and we can’t wait to tune in and see her new project/creation, entitled Rooked. To register and give generously to Fighting Leukaemia, click here

Anne is also Finalist for Hairdresser of the Year at the international TCT Awards, organised by the Code Team in Spain. Good luck, Anne and keep on rocking it!

Toxic Fashion Credits

Hair: Anne Veck, Assistant: Cassie Jennings, Make-up: Morgan Defre, Photography: Magic Owen, Styling: Sue Fyfe-Williams

Watch the ‘Toxic Fashion’ video HERE